Dear you,

We met at our first jobs out of college, working as management consultants. Life was full. Our skincare shelves were fuller. And somewhere along the way, our skin had had enough.

Sieun had extremely dry skin and turned to layers of viral skincare, only to find that too many actives were taking a toll on her skin barrier. Semin had oily, combination skin, but felt the same fatigue. Different skin types. The same wish for something simpler.

We wanted skincare that was effective, gentle, and easy to come back to. So we created AROOM.

We believe skincare should feel like a moment of relief, rather than another thing on your to-do list. Inspired by modern women like us, and most of all by you, we focus on thoughtful essentials that fit into your everyday.

That is what Uncomplicated Skincare means to us. A little more room for yourself.

With love,

Semin & Sieun

Co-founders of AROOM

P.S. Our name is inspired by A Room of One’s Own by Virginia Woolf. It is pronounced β€œuh-room” (μ–΄λ£Έ), but call us however you like.

It’s okay to be sensitive.

We formulate with sensitive skin in mind: considered amounts of actives, gentle formulas, and care in choosing what to leave out. Our products are dermatologically tested for sensitive skin, so your everyday ritual can feel a little more comfortable.

Asian wisdom, modern technology.

Born in Korea, AROOM draws on Asian beauty traditions and modern formulation. From chaga mushroom extract to ceramides, we bring thoughtful ingredients together with advances in skincare technology.

Formulated by women scientists.

AROOM is made with women, for women. We develop our skincare with industry-leading women scientists and aim to create more opportunities for women in science and chemistry.

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Uncomplicated Skincare.

Discover AROOM